customer experience
Customer Experience Management (CEM, CXM) is concerned with the customer-product relationship. It investigates the emotional attachment of users to products and services with the aim of creating positive-emotional bonds in order to turn satisfied customers into loyal customers. Loyal, emotionally enthusiastic customers are ambassadors for companies, products and services - and thus an invaluable marketing tool.
The term Customer Experience is also often abbreviated as CX. While CX deals with the customer, the user experience deals with the user. There is a large intersection of the two topics.
TOPP digital GmbH
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Avira Operations GmbH & Co. KG
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Product Experience Management (PXM)
Frontify: A new approach to brand management
asioso & Frontify: Combination of technologies for outstanding branding and design.
mbs Electronics
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asioso with presentation at the In:sight Seminar from JustRelate
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Haiilo: Innovative solutions for your business
Discover Haiilo at asioso: Up-to-date technologies for digital transformations.