Pimcore Ghostwriter: Efficient content automation for companies

Companies are faced with the challenge of regularly creating high-quality content that appeals to and informs their target groups. Traditionally, this requires considerable human resources and time. Pimcore Ghostwriter, an innovative plugin that we developed in collaboration with Yukon consulting GmbH for the Pimcore platform, offers a solution. It automates text creation by integrating AI into Pimcore's Product Information Management (PIM) and Content Management System (CMS), enabling the creation of texts such as SEO content or product descriptions at the touch of a button. In this article, we take a look at Pimcore Ghostwriter, how it works, and how it can help companies optimize their content strategies. 

Functions of the plug-in 

Pimcore Ghostwriter enables the creation of text through configurable prompts that dynamically reference text that already exists in the data objects, bricks, or pages based on placeholders. Users can configure the prompts per field to create specific texts for the respective data objects, bricks or pages.  

Ghostwriter offers a variety of features to help companies make their content creation more efficient. These include AI text generation for text and rich text fields within data objects and support for generating content in bricks. Ghostwriter also offers multilingual support for content creation and translation, which is particularly beneficial for international audiences.  

Advantages of Pimcore Ghostwriter 

Pimcore Ghostwriter offers numerous advantages that make content creation more efficient. This AI text generation for data objects and bricks leads to flexible and structured content creation. In addition, Pimcore Ghostwriter offers multilingual support and enables the configuration of shortcut commands for various text adjustments, such as shortening or lengthening content, which is particularly advantageous for international target groups. 

Application examples for Pimcore Ghostwriter 

Pimcore Ghostwriter can be used in a variety of scenarios to support and optimize content production. Here are some specific use cases: 

    High-quality product descriptions: Companies with extensive product portfolios can use Pimcore Ghostwriter to automatically create high-quality product descriptions that utilize product information from the data model. 

    Marketing texts for CM: For the regular publication of blog posts, Pimcore Ghostwriter can be used to quickly and efficiently generate relevant articles by using page metadata. 

Conclusion 

Pimcore Ghostwriter offers companies an efficient solution for automating text creation that increases both efficiency and quality. Integrating with Pimcore's PIM and CMS and leveraging advanced AI technologies, enables rapid scaling of content production and customization to specific requirements. Companies using Pimcore Ghostwriter can shorten their time-to-market and significantly improve the quality of their content. The automated functions and comprehensive editor support facilitate content creation and contribute to an effective and high-quality content strategy.  

Take advantage of Pimcore Ghostwriter for your business! Contact us today to learn more about the implementation and the possibilities this innovative tool offers for your content strategy